The Alder Report: Barbie Mania & What’s Next for Beauty
The Alder Report examines what’s trending in beauty and consumer insights, while also identifying future trends and implications.
Call it Barbie mania, Barbiecore, or Barbie fever, it’s all about the hot pink hues that symbolize glamor and confidence. See the latest examples of Barbie-inspired beauty packaging, plus view the latest statistics on plastics and sustainability in cosmetics.
While there are no signs of the Barbie aesthetic slowing down, the Alder Report also forecasts an evolution of the fiery fuchsia color.